A communications audit gives an organization an opportunity to find out what it is doing well in its communication and where it needs to improve.

The audit may also uncover important issues or perceptions that need to be addressed, and in some cases it will significantly alter the way the organization operates.

The end product is a written report of findings, along with recommendations for improving communication.

Don Beehler provides public relations consulting services to small- and medium-sized advertising agencies and businesses.